Color scheme Trusted, established — your current FCI brand, cleaned up.
About-page mockup · personal-story copy is placeholder — make it yours
Our story · Cincinnati East

Buying floors shouldn't feel like a hard sell.

We're John & Jen Toth — the local owners behind Floor Coverings International here in Cincinnati. Here's why we do this the way we do.

For most people, a new floor is a big purchase you only make every so often — and it usually comes with a salesperson, a sales pitch, and a nagging worry that you're paying too much.

We thought that whole experience was backwards. So we built ours around the opposite idea: give you a real price up front, bring the showroom to your living room, and let you decide how far to take it and when — if ever — to have us out. No pressure, no gatekeeping, no "let me check with my manager."

That's the reason the estimator on this site exists. You can see an honest price in about a minute, tighten it as much as you like, and only talk to a human when you actually want to. When you're ready, we show up with samples, take a careful measure, and do the work right. Simple as that.

Placeholder story — replace with John & Jen's own words: how you got into flooring, how long you've served Cincinnati, and what you care about most.

What you can count on

The values we actually run on

These aren't a poster in a back office — they're how we treat your project, every time.

Customer first

You're the priority — start to finish

From the first price to the last plank, the experience is built around you, not around closing a sale.

Integrity

We do what's right

Honest pricing and straight answers — even when that means telling you a smaller job or a different floor is the better call.

Deliver

We deliver what we promise

The price we give is the price we stand behind. We show up when we say, and we finish what we start.

Respect

We treat your home like our own

Clean work, careful with your furniture, and respectful of your time and your space — because it's your home, not a job site.

Pride

Craftsmanship we stand behind

Every project matters to us. We take pride in the details and back our work — so your floor looks right for years, not weeks.

Community

Local, and here for the long run

We live and work in Greater Cincinnati. You're a neighbor, not a ticket number — and we plan to be here for the next one too.

What guides us
Our mission

To transform every space with exceptional flooring — delivering a seamless, customer-first experience from inspiration to installation.

Our vision

To be the most trusted flooring company, known for elevating spaces through unmatched customer care and quality craftsmanship.

The showroom comes to you

See your floor in your light — not under store fluorescents

There's no store to drive to. We bring 3,000+ samples right to your living room, so you can see colors and textures against your own walls, your own furniture, and your own light. That's where the right choice actually becomes obvious.

  • 3,000+ samples, brought to your door
  • Compare options in the room they'll go in
  • A careful, laser-exact measure on the spot
  • No showroom markup, no pressure to decide
photo: the mobile showroom / samples in a home
photo: John & Jen Toth
Meet the owners

John & Jen Toth

We're a husband-and-wife team, and Floor Coverings International — Cincinnati East is our local business. When you reach out, you're talking to the people whose name is on the door — not a call center.

We'd love to help you find the right floor, at a price you feel good about, with zero pressure to rush.

— John & Jen

Placeholder — add a real photo and a sentence or two in your own voice.

Ready when you are

Start with a real price — it takes about a minute

No appointment, no salesperson. See your range, tighten it as far as you like, and have us out only when you're ready.

4.9★ customer rating3,000+ samples we bring to youLocally owned & operated